THE POWER OF MORE

THE INTERNET

• 90% of all home buyer used the Internet to search for homes
• For more than one-third of all home buyer, the first step in the home-buying process was looking online for properties
• 90% of all home sellers reported that their home was listed or advertised on the Internet.
• The 4 leading websites used in home search by all US buyers :

  Multiple Listing Service (MLS) website
  Real estate company website
  REALTOR.com website
  Real estate agent website

• At Coldwell Banker your property/listing will be  featured on over 350 Coldwell Banker web partners including: CBView.com, CaliforniaMoves.com, ColdwellBanker.com, ColdwellBankerPreviews.com, aol ® Real Estate, Cyberhomes.com, Enormo.com, Google Base™, Homes.com, IHT.com, Oodle.com, OpenHouse.com, NYTimes.com, WallStreetJournal.com, Yahoo!RealEstate™, HomeFInder.com, FrontDoor.com, Realtor.com®, Zillow.com, and Trulia.com.

THE MULTIPLE LISTING SERVICE [MLS]

• 93% of all sellers listed their home on a Multiple Listing Service (MLS)
• 60% of all buyers used MLS websites in their home search
• At Coldwell Banker your property will be listed in the Multiple Listing Services (MLS) for maximum exposure that include databases from CrisNet, MRMLS [includes Greater South Bay], SoCal [Orange County], Burbank, I-tech, Pasadena, and Glendale

Source: National Association of Realtors® 2009 “Profile Of Home Buyers and Sellers”